Ana Macias
YT_Brandcast.png

YouTube Brandcast

CLIENT: YouTube
AGENCY: Codeword

I WORKED ON: Design, Art Direction, Illustration, Animation.


Brandcast is Youtube’s annual event to showcase the brand’s influence as an advertising platform.

I worked with a small team of strategists, writers and designers to create a branding direction for YouTube's social platforms for Brandcast 2017. Using YouTube's look and feel, we established a cohesive set of visual assets to launch during the event. Countdowns, teasers, and intro cards were all a part of this library of social posts that were promoted to hype the event to their avid audience.

25_BC_01A_KevinHart_Round3A.gif
31_BC_Stat_03_Round3B.png
33_BC_Stat_01_Round3B.png